Microsoft pushes forward on the "tablet that can replace your laptop" tag line with its latest ads for the Surface Pro 3. After offering to take MacBook Airs as trade-ins for a brand new Surface Pro 3, the company now dials it up a notch by flaunting their latest tablet's features, which the Air does not have, on video.
In 3 short ads, Microsoft shows off the identical specs between the two competitors. Then it goes on to list the touchscreen, pen, laptop capability with the detachable keyboard (reminder: that's an optional $130 buy), full support for Windows 8 programs, etc., the punch-line at the end being "So, you're saying it does more than my Mac?".
This isn't the first time the Surface Pro 3 has been pitted against an Apple product. It was featured in a video by tech writer David Pogue, as the victor in a shin-kicking match between the iPad and the Pro 3. Not to mention it was actually compared against a Mac Air's weight at its very launch event, so we guess one could say that battling Apple products is the Surface Pro 3's ultimate destiny.
In 3 short ads, Microsoft shows off the identical specs between the two competitors. Then it goes on to list the touchscreen, pen, laptop capability with the detachable keyboard (reminder: that's an optional $130 buy), full support for Windows 8 programs, etc., the punch-line at the end being "So, you're saying it does more than my Mac?".
This isn't the first time the Surface Pro 3 has been pitted against an Apple product. It was featured in a video by tech writer David Pogue, as the victor in a shin-kicking match between the iPad and the Pro 3. Not to mention it was actually compared against a Mac Air's weight at its very launch event, so we guess one could say that battling Apple products is the Surface Pro 3's ultimate destiny.
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